Prior to filming when I met up with Adam in Los Angeles he told me he wanted to do a Western themed skate video. And the video all began with one line. “Boy, you done gone dead for the last time!”

Downhill Xtreme is what the first game about longboarding in the mobile gaming market is called. For those who don’t dare to go downhill, or crave for racing in between sessions or rainy days, Downhill Xtreme might be the right game for you to try out. In the comfort of your smartphone, the game takes you to a whirlwind of exotic locations through tracks of volatile twists and turns simulating the downhill rush.

For the last 35 years, Z-Flex has been the home to some of the most iconic skateboard art of all time. More specifically, the original Z-Flex Animal Series has been credited as the very first graphic based skateboards, of which, has now spawned and influenced many of the skateboard series that you see today. To celebrate its anniversary, Z-Flex will once again flex their influence by releasing the highly anticipated global release of the 2012 Z-Flex Animal Series next month.

There is no doubt that the longboard market is creating some truly revolutionary products. From specialized carbon fiber decks to grippy yet fast wheels and sophisticated truck designs, retailers and consumers are constantly hit with new ideas. Some products are instant sensations while others fizzle and vanish into obscurity.

Not long ago there was only a handful of companies manufacturing good quality bushings, fewer still making tall or soft ones. People were regularly cutting wheels up to get at the high-rebound ’thane. Now, it seems, we’re spoiled for choice.

“Are you a Warrior or a Slave?” This is the question you should be asking yourself. Are you doing something you love and that gives you freedom and true enjoyment? The majority of the working class can’t even begin to imagine how it would feel to have the freedom to do what they love and at the same time get handsomely rewarded for doing it. T